Supermarket goods listing fee & slotting fees
2016-7-14u2002·u2002A shopper buys an average of 400 SKUs per year. A basket in a single shopping trip is composed by 30 – 60 SKUs. And a category manager knows that only 1% of new products launched in the market survive more than 1 year… To list a product means delisting another one. The space in a retail shop is limited. And it is already fully optimised.
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